Fellow blogger Melissa Maygrove recently wrote a post on managing social media. Today’s authors can’t solely depend on an agent, editor, or publishing house for marketing their work. We are expected to have a social media presence. Aspiring writers are encouraged to begin creating a fan base prior to publication. According to Alexis Grant “social media allows us to access people who otherwise probably wouldn’t give us the time of day…”
Facebook, Twitter, Blogger, WordPress, Pinterest (This one’s addictive! I can be found here.), Google+, Linked In, Goodreads….it can all become overwhelming and impossible to keep up with. However, we can’t lose focus on the main goal. If we spend too much time in the social media realm, our fan base may grow bigger, but books don’t write themselves.
It’s beneficial to figure out which outlet(s) works with your style, and focus on those. Don’t over commit yourself to too many sites and if you do, don’t be afraid to let some of them go. Keep in mind publishing professionals have access to computers. If you blog, tweet, facebook…using the same name you wish to be published under someday, it’s highly important to keep it professional. Don’t do anything to hurt a reputation you worked so hard to build.
Do you use multiple social medias? Which ones? How do you find a balance between work and play?